Small Business Marketing
I am quite active in Linkedin these days and have started answering questions related to web development and small business marketing blogging etc. This is what I do day in day out. Which marketing method is best for small business gets asked quite often. There is no one standard answer. Depends on the target market. […]
WordPress Sites Rock
Search Engines love wordpress website. Must be the way they are structured and the way you can popularise them. What you can do with WordPress Sites:- Can be a normal site Can have a blog Can set up RSS feeds to popularise your site Can have plugin to create tags for your content. (These act […]
Small Business Blogs
Why should small businesses have blogs? It is the easiest way of interacting with your customers, prospects. Once it is set up even if you post once in 3 weeks or once every month it adds value to your existing customers. Write a marketing message, announce new products an services have contests – anything to […]
Google Makes Loading Time Important
To get ranked better in Google, your website has to load fast. I have always stressed this aspects to all my customers and state this in my promotions. A fast loading site gives the user a good experience. How many times we get frustrated and click away from a site that takes forever to load? […]
How to choose a web hosting company
For a small business your website can be the most important marketing tool, brochure, online shop for you. I have clients whose livelihood depends on their website. If you are planning to start a business like that or planning to sell online you need to choose your web hosting company very carefully. The things you […]
Do I have to be a local designer?
I see a lot of searches in my stats with names of cities other than where I live (wellington). I have local clients and clients all over New Zealand. With email and skype or phone it is so easy to get what you want these days. I have not met most of my customers face-to-face. […]
Grow your business through your website
I belong to a small business group on Linked in – the social networking site for professionals. The topic today was As a small business was how do you acquire new customers? Some good answers in there. Some said you should only market yourself online. Some said you should only network offline. Here is my […]
A good website
A good website should do the following Tell the visitor what your business is all about. Tell the visitor what to do – buy product, sign up to newsletter Tell them why your product/service is better Make them feel safe when they are visiting your site. (Display clearly any Better Business Bureau badge encrypted buying […]
7 Reasons to redesign your website
In my line of work I redesign a lot websites for various reasons. Prospects contact me saying ” I can’t access my website” “I need to change my content & design” ” The design is outdated” “I need to change the structure of the website” When you revamp your website for the above reasons you […]
Plan for holiday sales
Have you planned for your holiday sales activity? It is not tool late still. If you are a small retail business, you probably make most of your profit in the last quarter. Have you got your advertising in place? Have you allocated your expense for local paper ads, brochure mail box drops, radio spots etc? […]
