Social Media for Small Business – part three
This post is a continuation from the last post – how to tackle Linkedin. Today I am covering Twitter. Twitter is a microblogging platform. You can post updates with 140 characters. It is easy to use. Most business owners consider Twitter as a spam machine. But if used cleverly you can increase traffic to your […]
Phishing
I don’t know if it is me or the general trend I seem to get loads of spam in my inbox and in my spam box. It looks like it has increased almost ten fold maybe. Very annoying as it eats into my time – cleaning my inbox. But lately the news about hotmail users […]
Why Google Organic Results matter for your website
Recently I have come across prospects telling me XYZ company telling them that they can get them onto the first position in Google as their company has made a deal with Google and they guarantee the position. I try to convince them – it is not possible as it is an algorithm that brings the […]
15 benefits of WordPress sites
editing without needing to know HTML easy to update current events – takes a few minutes No uploading of files – like static HTML sites post-dating of articles so they can automatically “go live” in the future reader participation through comments organization of the content using tags – these are like signposts for search engines […]
How to choose a domain name and who owns it?
Choosing a domain name The first step in getting a business website is choosing an appropriate domain. Many businesses purchase a domain based on their trading name. If you brand is established and local people already know your brand this makes sense. If you are a new business it might be a good idea to […]
All Hosting Servers are not created equal
Summary Google Pages peed Test ‘Local’ Page speed Test The Difference How to make the website faster The other day, a customer end of ours, Mark White, who runs a successful VoIP IT Company rang me. He said, “I am concerned about my website. It is running so slow, I am afraid no one will […]
Social Media for Small Business – part two
Got a bit sidetracked with my last post. The main social networking sites are FaceBook Twitter Linkedin Linked in is the most conducive to conduct B2B business. Twitter is great for B2C esp if you are the food business or a unique niche like hand crafted stuff, collectibles etc. You can announce your specials & […]
Social Media for Small Business – part one
If you are a small business owner and not using social media, you are missing out on a lot of potential prospects & a free lead generation tool. Some stats here The top three social networks—Facebook, Twitter, and LinkedIn—collectively received more than 2.5 billion visits in the month of September 2009 alone. Twitter grew by […]
6 things customers don’t like on your website
Too much text On average, users only read 28% of words on a page — so make them count. Provide text where it’s needed, but try to convey additional information in different, more dynamic ways. Have images and instructional videos. Engage your visitors and this will boost your conversion. Too long to load Your visitors […]
Tips for Homepage
Make your homepage work for you. The homepage in a website is the most important real estate for you. It is like your shopfront. State clearly your Special offers – clearly displayed Clear navigation – where to go Call to action buttons – what to do Search facility – search the site for information about […]