Google’s Helpful Content Update

Google Helpful content update

Google’s Helpful Content Update rolls out today and will affect websites that have content to attract search engines only and not for human usefulness.

What is above the fold

What is above the fold

What is above the fold? Above-the-fold refers to the portion of a webpage that is visible without further scrolling or clicking. The idea is that this content gets the most attention. You should place the highest priority items above the fold as this area gets the most user attention and readership. In contrast, portions available via […]

What is bounce rate

What is bounce rate

What Is a website Bounce Rate? Bounce rate is measured when someone lands on a page on your website and leaves without navigating to any other page. Bounce rates only measure “one-and-done” visits — the ones in which people arrive and leave your website without navigating away from a single page. Exit rates are more […]

Small Business Digital Tips

Small Business Digital Marketing Tips

As a small business owner, you end up doing everything from A-Z. This post is about Digital Tips for a small business that gets you noticed and generates leads. Stand out on Google for your business. We can work with you or your team and come up with a strategy. 83%  of consumers expect to […]

Search Optimisation 2022

SEO for 2022

SEO for 2022 Quality is the main angle to rank high and be found in Google 2022 is about quality. Begin with figuring out what precisely it is you do. Analyse your products and services, and how you are communicating about them.. If you find it hard to describe what you do, you may have […]

Pantone Colour of the year 2022

Pantone Colour of the year

Pantone, the global authority on colour, has picked “Very Peri” as the colour of the year for 2022. The company describes Very Peri as “a dynamic periwinkle blue hue with a vivifying violet-red undertone blends the faithfulness and constancy of blue with the energy and excitement of red”. To arrive at the selection each year, […]

Google Instant

Google has released a new search facility known as Google instant. In the normal Google search when you type in a search phrase Google will give you a few suggests – related Google searches. You had to pick what you want in the search box and click enter. With Google instant as you type the […]

Plan for holiday sales

Have you planned for your holiday sales activity? It is not tool late still. If you are a small retail business, you probably make most of your profit in the last quarter. Have you got your advertising in place? Have you allocated your expense for local paper ads, brochure mail box drops, radio spots etc? […]

5 Steps to Better Google Ranking

Simple SEO Steps that every business owner should take. You will reap the rewards in more traffic, better rankings in Google & see your profits go up. These steps below are from the horses mouth ( Matt Cutts is Google’s spokesman for SEO) Step One Get your page titles right for your business. Choose the […]

15 benefits of WordPress sites

editing without needing to know HTML easy to update current events – takes a few minutes No uploading of files – like static HTML sites post-dating of articles so they can automatically “go live” in the future reader participation through comments organization of the content using tags – these are like signposts for search engines […]