As a small business myself I know how important it is to have a website that is targeted at your customers. How many of you small business owners know Where your traffic is coming from How they are searching for you ? (keyphrase or keyword) Who is refering the visitor Which search engine sent you [...]
11
Mar
Easy to update websites
I realised this morning I have not posted for a while. The reason being – busy building websites and driving traffic to my own sites. A friend of mine is starting a business. She is not very computer lierate and is not very comfortable using computers. She came to me and said “ I am [...]
28
Oct
Small business sales down
This was the headline in a news portal today “Small businesses accentuate the negative ” Wellington small business confidence has turned on its head since February, with pessimism doubling and optimism nearly halving. The global credit crunch and the markets & banks facing tough times is trickling all the way down even to this little [...]
24
Oct
When business is down
Reading the news has become a chore for me these days. Who wants to read the doom & gloom? It is everywhere – markets down, dollar falling, foreclosures. Yes it is hard. But for those of us who keep looking for opportunities, It is always there. We just have to use a bit of imagination [...]
15
Oct
Plan for holiday sales
Have you planned for your holiday sales activity? It is not tool late still. If you are a small retail business, you probably make most of your profit in the last quarter. Have you got your advertising in place? Have you allocated your expense for local paper ads, brochure mail box drops, radio spots etc? [...]
10
Oct
Things to do when business is down
As a small business it is tough to ride the current recession and market turmoil. As people lose homes and jobs consumer spending will go down. And as a small business you will feel the pinch. Some tips to ride the downturn. Postpone any expansion for the next few months. Wait and see how quick [...]
06
Oct
WordPress as CMS
Finally I switched pixels website to WordPress. I am using WordPress as Content Management System. It is fantastic as WordPress has an inbuilt pinging facility (broadcasting) to let everyone know that I have posted fresh content. Great way to get some free traffic. It is so easy to use even for someone who is not [...]
